High level water safety, delivered by professionals, for participants.

Who we are

Our team brings together professional training and a genuine passion for supporting people in open water. We follow the standards set by recognised water safety bodies, and every decision we make is focused on creating the safest possible environment for organisers and participants in both our event water safety cover and guided swim experiences. Our approach blends technical skill, strong planning, and an understanding of what makes a great experience in the water. By combining these strengths, we deliver experiences that are reliable, safe, and participant-centred. We believe participants are safest when they feel supported.

Charlie has built his career around keeping people safe in and around the water. With many seasons working as an RNLI lifeguard and event lifeguard under his belt, he has led teams across a wide range of open water events. His strength lies in assessing complex water venues, planning practical safety setups, and coordinating large teams of lifeguards and rescue craft. Alongside event work, Charlie has guided swimmers along the Devon coastline, using his local knowledge to help people explore the water safely and confidently.

Charlie Pearson

Director

Will has worked with six lifeguard agencies around the world, gaining a wide range of skills and perspectives along the way. By bringing these experiences together, he offers a well-rounded and dependable approach to managing lifeguard teams at River to Reef Water Safety. A two-time winner of the UK National SUP Series and a copper medallist in the European Men’s SUP Sprint, Will’s background as a competitive athlete gives him a strong understanding of what participants need to feel supported during events.

Will Keetley

Head Lifeguard

Ella keeps the business running smoothly behind the scenes, handling everything from administration and logistics to marketing, communications, and day-to-day organisation. Her work ensures our lifeguards have everything they need to deliver the highest standard safety and participant care. You’ll often see Ella on event days making sure everything and everyone is where they need to be, capturing content for both our channels and event partners, and keeping the whole operation running to plan.

Ella Hassall

Operations Manager

Open water safety team on the coast in daylight

Events

Professional cover for open water events, film sets & festivals

Evening light over Burgh Island during a supported swim

Guided Swim Experiences

Guided swims along the South Hams coast

Why choose us

Built for the water

01

Qualified & experienced

SLSGB-qualified staff with years of experience in event water safety and guided swims.

02

Rescue-ready equipment

Professional rescue and safety craft maintained for real conditions.

03

Profesional & Compliant

We are professionally trained, compliant with the latest SLSGB standards and appropriately insured for public liability and professional indemnity.

04

Open water expertise

We have a deep understanding of the water and the risks associated with it.